先試後買

A. Assortment always comes first and space is adjusted afterward.

B. Space planning decisions are made independently of assortment planning.

C. Space always comes first and assortment is chosen to fill it exactly.

D. The amount of available space can limit assortment and assortment choices can influence how space is allocated.

A. Manufacturer

B. All of the above

C. Shopper

D. Retailer

A. Reduces the need for monitoring supply chain KPIs

B. Eliminates the need for supplier collaboration

C. Ensures all SKUs are kept in stock at all times

D. Improves forecast accuracy and reduces stockouts

A. The number of SKUs in the product mix.

B. The number of shoppers that purchase the category.

C. Shopper preferences and trends.

D. Days of supply and case pack requirements.

A. 25%

B. 27%

C. 60%

D. 75%

A. Regression analysis

B. Exponential smoothing

C. K-Means clustering

D. Moving averages

A. To compare a sub-segment's market share with its share of a relevant benchmark to assess performance.

B. To determine the profitability of a product or category.

C. To identify the best-selling product in a category.

D. To allocate resources equally across all sub-segments.

A. Generative

B. Descriptive

C. Predictive

D. Prescriptive